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New Survey: Only 17 Percent of Parents Believe Reading is Top Priority

 Macy’s and Reading Is Fundamental Launch Be Book Smart Campaign June 18 to Support Children’s Literacy   During the Summer; Kids Spend Nearly Triple the Time Playing Video Games or Watching TV. Despite research that indicates the importance of summer reading in preventing children from losing literacy skills, only 17 percent of parents say reading […]

Mother’s Day is Coming: What Moms Really Want! HINT: It’s Not What You Think

With Mother’s Day rapidly approaching, many find themselves stumped deciding the perfect gift or gesture to their show appreciation.  Sure moms love macaroni necklaces and paper tissue flowers…or do they?? This leads to the posing question: What do moms really want for their day of homage? According to the National retail Federation, most Americans will spend […]