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Press Release:

This Mother’s Day, Don’t Forget Moms-to-Be!

GROUNDBREAKING DVD FOR BLACK AND LATINA EXPECTANT MOMS DEBUTS AT WALMART AND WALMART.COM ON APRIL 15TH

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This Mother’s Day, Don’t Forget Moms-to-Be!

Groundbreaking DVD for Black and Latina Expectant Moms Debuts at Walmart and walmart.com on April 15th

FOR IMMEDIATE RELEASE

Long Island NY March 31, 2008—Shon Gables Productions LLC and The Mocha Manual Company, Inc. announce the Mother’s Day release of The Mocha Manual to a Fabulous Pregnancy DVD sold exclusively at Walmart and walmart.com on April 15th.

The Mocha Manual to a Fabulous Pregnancy DVD is the first-of-it’s-kind, hip, and informative guide that turns your television into the girlfriend every pregnant Black and Latina woman needs in maternity and beyond—chock full of straight talking expert advice and mom-to-mom words of wisdom.

Based on the top-selling and NAACP Image Award nominated book The Mocha Manual to a Fabulous Pregnancy (Amistad/HarperCollins) by Kimberly Seals Allers, the instructional video features segments on fitness, medical matters, healthy eating, style, mental and spiritual wellness, family finances, and newborn care. It is hosted by nationally syndicated television host, Shon Gables.

View the DVD trailer today at www.mochamanual.com

With a team of experts and help from celebrity moms like Spike Lee’s wife Tonya Lewis Lee – a best selling author, award winning producer and accomplished attorney, Grammy-winning gospel artist Deleon Sheffield, and Rene Syler, television personality and author, moms-to-be have everything they need to be fabulous in pregnancy and motherhood. Like a true girlfriend, expectant women don’t want to pregnant without one.

“The DVD is down-to-earth, funny and chock full of information that speaks directly to women of color,” says Gables.

“I’m proud to team up with Shon Gables to produce this groundbreaking DVD to help reverse the tide of poor statistical outcomes for births to Black and Latina women of all socioeconomic levels,” says Allers, author and most recently former senior editor of Essence magazine. According to the March of Dimes, black women are nearly twice as likely to have a premature birth than white women. African American women also have the highest rate of low birth weight babies, according to the CDC.

The groundbreaking DVD is prepackaged with a special Mother’s Day coupon to receive one free 100% cotton infant Onesie and a discount on the new mocha-flavored maternity collection at www.mochamanual.com. This makes the DVD the perfect gift that keeps on giving to mom and baby.

Retail price: $9.96

Shon Gables Productions, LLC is headed by award winning television journalist Shon Gables. She is currently the host of the Black Enterprise Business Report which airs on TV One. In addition to her work in television news, Shon has appeared in the Spike Lee film, “Inside Man” and executive produced last year’s feature film release, “Lord Help Us.”

The Mocha Manual Company is the urban maternity lifestyle destination for African American and Latina moms and moms-to-be. The Long Island, NY-based company was founded by award-winning journalist and author, Kimberly Seals Allers. With its stylish, expressive maternity and infant collection, gift baskets, baby shower party goods and more at www.mochamanual.com, The Mocha Manual is today’s resource for the journey from pregnancy to new mommyhood.

Contact Information:
The Mocha Manual Company
800-966-0467
prmktg@mochamanual.com

 

 
   



      


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